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A legend in my own mind

Seth Godin:“Everyone lives with self mythology. The more important a memory is to the story we tell ourselves about ourselves, the more often we rehearse the memory. And the more often we relive those memories, the less likely it is that they are true. Despite our shared conception that we are rational actors making intelligent… Continue Reading →

Seth Godin rallies the troops…

“The curious imperative” – A stir up from Seth Godin’s blog “Now that information is ubiquitous, the obligation changes. It’s no longer okay to not know. If you don’t know what a word means, look it up. If you’re meeting with someone, check them out in advance. If it sounds too good to be true,… Continue Reading →

a lifeform labs project supporting the brook waimarama sanctuary - nelson nz