LIFEFORM DIGITAL is a creative design studio based in Nelson at the top of New Zealand’s South Island.

Rob Edwards, chief coffee drinker at Lifeform Digital, has been developing websites since 2002 and working with visual media since the early 80s.
He’s witnessed the rise of WordPress from a humble blogging platform to the number one open source content management system which today powers over 40% of the internet.
Rob’s had over 30 years of business experience in the Nelson region and also has postgraduate qualifications in literature.
Whether working with individuals, businesses or organisations, he’s passionate about communicating through web design, copywriting, photography and video.
When he’s not in the office, chances are Rob will be out biking or trekking up a mountainside in one of the Nelson region’s national parks, camera at the ready.
LIFEFORM works with businesses providing:
- WordPress development & Web design
- Search Engine Optimisation (SEO), Generative Engine Optimisation (GEO) & Answer Engine Optimisation (AEO).
- Google Analytics set up & management
- Google Ads set up & management
- E-commerce
- Video Production & Photography
- Editing & Copywriting
If you’d like to know more about what we do, feel free to drop us a line.


![A Couple of Minutes of Calm with Cosmos Wildflowers [Video]](https://lifeform.co.nz/wp-content/uploads/COSMOS_extravaganza-120x120.webp)
![Tuatara Release on Nov 6 2024 - Brook Waimārama Sanctuary, Nelson, New Zealand [Video]](https://lifeform.co.nz/wp-content/uploads/TUATARA_RELEASE_V2025-03-28-120x120.webp)
![Fabulous Fungi in the Brook Waimārama Sanctuary - Nelson, New Zealand [Video]](https://lifeform.co.nz/wp-content/uploads/Fab_Fungi_2024-08_v5a-120x120.webp)
![Fungi in The Brook Waimārama Sanctuary - Nelson, NZ [Images]](https://lifeform.co.nz/wp-content/uploads/Fungi_Brook_Waimarama-Sanctuary_NZ-120x120.webp)
![Unreliable Artefacts - An Exhibition by Lee Woodman, Nelson NZ - April 2023 [Video]](https://lifeform.co.nz/wp-content/uploads/unreliable-artifacts-feat-img_v2-120x120.webp)
![New Zealand Fantail | Pīwakawaka - Takes a Bath [Video/Pics]](https://lifeform.co.nz/wp-content/uploads/FANTAIL_feat-img_2023-05-12-100x100.webp)
![Bellbird | Korimako - Bird Song - Lake Rotoiti, Nelson Lakes NP, New Zealand [Video]](https://lifeform.co.nz/wp-content/uploads/BELLBIRD_feat-img_2023-06-17-2-100x100.webp)
![Prickly Stick Insect Encounter - Acanthoxyla prasina [Video/Images]](https://lifeform.co.nz/wp-content/uploads/prickly-stick-insect-feat-img-2023-06-08-100x100.webp)
![The Secret Life of Ladybirds - Steelblue Ladybirds Sharing Apple with Snail [Video]](https://lifeform.co.nz/wp-content/uploads/ladybirds-snail-feat-img_2023-06-04-100x100.webp)
![Unreliable Artefacts - An Exhibition by Lee Woodman, Nelson NZ - April 2023 [Images]](https://lifeform.co.nz/wp-content/uploads/roxanne-sign-lee-woodman-nelson-2023-100x100.webp)
![Lewis Pass Scenic Tarn - New Zealand [Video]](https://lifeform.co.nz/wp-content/uploads/lewis-pass-tarn-featured-pic-100x100.jpg)
![The Honeydew Walk - Lake Rotoiti - Nelson Lakes NP, NZ [Video]](https://lifeform.co.nz/wp-content/uploads/honeydew-walk-rotoiti-100x100.webp)
![Ōhau Point Fur Seal Colony - Kaikōura, NZ [Video]](https://lifeform.co.nz/wp-content/uploads/Ohau-point-seals-2022-feat-100x100.jpg)
![Hapuku Beach at Dusk - Kaikōura, NZ [Video]](https://lifeform.co.nz/wp-content/uploads/hapuku-beach-2022_feat-100x100.jpg)
![Pororari River Track - West Coast, New Zealand [Video]](https://lifeform.co.nz/wp-content/uploads/pororari-river-track-feat-img-100x100.webp)
![Truman Track - West Coast, New Zealand [Video]](https://lifeform.co.nz/wp-content/uploads/P1133514_ver0-dt400fp_Truman-Feat-Img-100x100.jpg)
![Punakaiki Pancake Rocks and Blowholes - West Coast, New Zealand [Video]](https://lifeform.co.nz/wp-content/uploads/punakaiki-pancake-rocks-feat-img2-100x100.jpg)
![Seals at the Otumatu Wildlife Reserve - Kaikōura [Video]](https://lifeform.co.nz/wp-content/uploads/otumatu-rock-feat-img4-100x100.webp)
![Lotus Eaters Lullaby - Exhibition by Lee Woodman, Refinery ArtSpace, Nelson, 2022 [Images]](https://lifeform.co.nz/wp-content/uploads/valley-of-broken-screens-lee-woodman-100x100.webp)
!['Surrogate' - Installation by Lee Woodman - October 2021, 18a Project Space, Nelson, NZ [Images]](https://lifeform.co.nz/wp-content/uploads/surrogate-poster-3-100x100.webp)
![Push Play - Sound Sculpture by Lee Woodman - October 2021, 18a Project Space, Nelson, NZ [Images]](https://lifeform.co.nz/wp-content/uploads/Push-Play-Installation-Woodman_Nelson_2021-100x100.webp)


