Writing for the Web? Consider this: People don’t read online. They skim.
The research will shock and amaze you: very few people are reading your copy right through.
What’s Wrong with a Block of Text?
Safeguard your Brand with this Simple Content Marketing Tip
Content marketing is alive and well.
Getting it right will build your authority and your audience.
Here’s a simple tip for the top of your content marketing checklist »
Marketing on Facebook: The Devil you Know
Resistance is futile; Facebook is here.
But if Facebook were to disappear tomorrow, what would happen to your efforts invested in that platform?
Two Types of People in the World
“There are two types of people in the world…
Yes, just two… ”
Have you been to the International Convention of Celebrity Psychologist Impersonators?
Peace for Paris
#PeaceForParis
How to Optimise your Images for the Web
People love pics.
Here are 4 easy-to-remember points that you can sing to your favourite line dancing tune each time you add an image to your website.
Transform Your Business with the Right Tools
It was a big moment.
I don’t upgrade lightly. But the back button was broken and desperate times called for desperate measures.
Nelson Pre-Purchase Building Inspection Site
One of our recent WordPress powered business websites has gone live.
Take a look: NelsonBuildingInspection.co.nz.
Red Peak FTW
Yes, I know it’s all the thing to be talking about the Flag at the moment. But from a place of mild disinterest and bemusement, like many others I’ve become alarmed at the prospect that our national flag could well change for the worse. Setting aside the larger question of why $25M of perfectly good… Continue Reading →
I should probably have been in the office…
But I took to the hills instead and had a great walk up Mt Robert with my favourite daughter. Good weather, bit of snow above the bushline and a seriously chilly breeze on the ridges – just to remind us that alpine NZ is not to be taken lightly.