Each new year brings the inevitable flood of articles predicting trends in social media and marketing and what you ‘need’ to be doing to stay on the cutting edge. Here’s my advice…
Continue Reading »Marketing & Social Media
You won’t read this post.
At least you won’t read every word of it, right to the end.
Continue Reading »“Who’s Ruining the Internet”
An excellent interview with Cory Doctorow on Radio NZ.
Continue Reading »What’s Wrong with a Block of Text?
Writing for the Web? Consider this: People don’t read online. They skim. There’s plenty of research that will shock and amaze you with data on how people read online. Very […]
Continue Reading »Safeguard your Brand with this Simple Content Marketing Tip
Content marketing is alive and well. Getting it right will build your authority and your audience. Here’s a simple tip for the top of your content marketing check-list…
Continue Reading »How to Optimise your Images for the Web
People love pics.
Here are 4 easy-to-remember points that you can sing to your favourite line dancing tune each time you add an image to your website.
Continue Reading »Why Do I Need a Web Site?
The Revolution. You are part of the biggest communications revolution in history. Never before has it been possible for an individual to broadcast in real time to a global audience […]
Continue Reading »Is a Content Management System the Best Option for Me?
Content management systems rule the internet – but that doesn’t necessarily mean they are the right choice for you.
Continue Reading »Is Social Media Ruining Marketing?
Trends come and go but some things are basic to good business. If you’ve ever had nagging doubts about the rapid rise of social media marketing and how it affects […]
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